Gambling Industry Announcement and Partnership Roundup – February 23, 2021

Gambling Industry Announcement and Partnership Roundup – February 23, 2021

In the fast-paced world of gambling, it’s easy to miss important updates. To help you stay informed, we’ve compiled the latest announcements and partnerships from the past week – covering both online and land-based sectors. Don’t miss a beat: our Press Release section is updated regularly, and we publish partnership roundups twice a week.

Wazdan Bolsters Executive Team with Strategic Hires

Global slots supplier Wazdan has reshuffled its executive team, adding several high-profile hires and promotions to bring fresh expertise to the workforce.

Relax Gaming Partners with Tom Horn Gaming in Powered By Relax Deal

Relax Gaming, the iGaming aggregator and content supplier, has signed a Powered By Relax partnership to integrate Tom Horn Gaming’s content. Popular titles such as Sweet Crush, Gold X, and Wolf Sierra will be made available to Relax’s network of operator brands. This deal follows a long list of third-party studios that have already benefited from Relax’s speed-to-market and technical excellence. The partnership aligns with Relax’s ambitious expansion strategy for 2021.

Skywind Group and Sisal Announce Partnership for Italian Market

Skywind Group has signed a new deal with Sisal, one of Italy’s largest operators, marking further expansion into the Italian market. Sisal will now gain access to more than 350 premium games, along with Skywind’s innovative player engagement tools. This partnership aims to elevate gameplay and help Sisal stand out in a highly competitive environment.

NeoGames Launches Suite of Games with Austrian Lotteries

NeoGames, a technology-driven provider of end-to-end iLottery solutions, has gone live with Austrian Lotteries (Österreichische Lotterien) on the win2day gaming site. The deal grants Austrian Lotteries full access to NeoGames’ extensive portfolio of award-winning eInstant games, providing players with a steady stream of new and exciting content.

Pariplay Strengthens Spanish Market Presence via R. Franco Digital Partnership

Pariplay Ltd., the leading aggregator and content provider behind the Fusion platform and Ignite Studio program, has signed an agreement with Recreativos Franco Digital (R. Franco Digital). Through this deal, high-quality content from Pariplay and its Ignite and Fusion products will reach more operators and players in the growing Spanish market, while also expanding R. Franco Digital’s portfolio.

Luckbox Appoints Former Red Bull, Riot Games, and FOX Lead as Head of Content

Esports betting platform Luckbox has appointed Nevzat Ucar as Head of Content. Ucar previously served as Head of Content at Red Bull, Head of Video and Broadcast at Riot Games, and Art Director at FOX International Channels. He will oversee Luckbox’s global content strategy and play a leading role in the company’s marketing efforts.

Rootz Partnership Grows with Wheelz Casino Integration

Leander Games is pleased to announce its partnership with Rootz’s latest brand, Wheelz Casino. Rootz recently unveiled Wheelz, following the success of Wildz (2019) and Caxino (2020). Wheelz has integrated with Leander via Relax Gaming, featuring top proprietary and third-party content including Ave Caesar, Kraken, and the upcoming Diamond Blast Zone with Leander’s innovative “Dynamic Ways” mechanic. Game features include random wild cards, stacked wilds, win multipliers, and the “Drill Free Spins Bonus.”

Apuesta Total Strengthens Online Poker Offering with EvenBet Gaming

Peruvian operator Apuesta Total has integrated EvenBet Gaming’s market-leading online poker platform, extending EvenBet’s presence in South America. The platform offers over 30 poker games, mixing classic favorites with modern formats. EvenBet delivered a customized version to match Apuesta Total’s requirements, helping the operator capitalize on the poker vertical’s recent growth.

Broadway Gaming Bolsters Offering with Eyecon Deal

Broadway Gaming, operator of one of the UK’s largest bingo networks, has agreed to roll out Eyecon’s games – including the flagship Fluffy Favourites – across all five of its bingo sites (including Butlers Bingo) and two casino sites. This partnership marks a strategic shift for Broadway Gaming, aiming to make top third-party content available to its loyal player base and attract a new iGaming audience.

Darwin Gaming Joins Yggdrasil’s YG Masters Program

Malta-based startup Darwin Gaming is the latest studio to join Yggdrasil’s YG Masters program for third-party content creators. As a YG Masters partner, Darwin will develop, deploy, and distribute games using Yggdrasil’s GATI technology – a preconfigured, regulation-ready development toolkit. Founded in 2020, Darwin Gaming focuses on evolving mobile gaming entertainment with high-quality, simple-to-play games.

Pragmatic Play Enters South Africa with CDP Gaming Technologies Deal

Pragmatic Play has confirmed a partnership with CDP Gaming Technologies to launch multiple verticals in South Africa through the Yesplay brand. The B2B distribution agreement allows CDP to resell Pragmatic Play products in South Africa. The supplier will initially provide its Live Casino offering, with Slots and Virtual Sports to follow.