Affiliate Leaders Summit 2026: New Track Focuses on Platforms & Performance

Affiliate Leaders Summit 2026: New Track Focuses on Platforms & Performance

Dedicated Conference Track to Explore Modern Affiliate Strategies

The Affiliate Leaders Summit 2026 will feature a specialized conference track titled “Platforms & Performance,” designed to examine the technologies, engagement tactics, and content models driving today’s affiliate marketing. Scheduled for Tuesday, 29 September, this track will bring together leading affiliates, social media and content platforms, operators, and marketing specialists to discuss how affiliates can strengthen acquisition, engagement, and performance in an increasingly complex digital landscape.

This track is part of the event’s dual-stage conference program, developed in partnership with Conversion Conf. Across the full agenda, sessions will explore the future of affiliate strategy, scaling, growth, artificial intelligence, and content discovery. Topics include reaching multi-channel audiences, adapting to evolving digital platforms, harnessing AI, rethinking content strategies, and building more connected approaches to data, measurement, and acquisition.

“Affiliate performance used to be much easier to define. You could look at rankings, clicks, or conversions and get a fairly clear picture of what was working. Today, the journey behind those results is much more complicated,” said Rasmus Sojmark, Founder and CEO of SBC.
“Someone might discover a brand through a creator, see it again on social media, search for it days later, and convert somewhere else entirely. For affiliates, the opportunity is understanding that whole journey rather than trying to win one channel in isolation. This track is about looking at performance through that wider lens.”

Keynote: AI-Powered Growth with Meta

The growing influence of AI on performance marketing will take center stage during the exclusive keynote “AI Powered Growth: How Meta is Supercharging Performance.” In this session, Kaan Camgoz (Head of Gaming, RMG & Console EMEA, Meta) will draw on real operator case studies to examine where AI is already delivering practical results for real-money gambling advertisers. Topics will include media optimization, campaign strategy, creative development, and measurement.

Sessions on Modern Audiences, Content Strategy, and Measurement

The Modern Affiliate Audience: Younger, Multi-Channel, and Easily Distracted

The conversation will shift to changing audience behaviors in the session “The Modern Affiliate Audience: Younger, Multi-Channel, Easily Distracted, and Totally Disloyal.” Speakers include:

They will explore how affiliates can engage audiences across platforms and content formats, alongside evolving approaches to loyalty and the challenge of building lasting audience relationships.

Content Evolution: Why Content Is the Most Undervalued Asset in iGaming Affiliation

The theme of engaging modern audiences continues in “Content Evolution: Why Content Is the Most Undervalued Asset in iGaming Affiliation.” Panelists:

They will examine the impact of short-form, social-native storytelling on the affiliate sector and why content is increasingly being treated as a strategic business asset.

Attention will then turn to the technical foundations of performance in the session “Measurement in 2027: The Cookie Decline and the First-Party Data Crisis.” Experts:

They will break down what affiliate success means in a post-cookie landscape, assessing which technologies still hold value, how affiliates can demonstrate their worth to operators as traditional metrics become less reliable, and the growing importance of first-party data.

Additional Sessions: Leadership, Media Planning, and Silo Integration

Other sessions on the agenda include:

Event Details and Registration

The Affiliate Leaders Summit will take place from 29 September to 1 October 2026 at the Feira Internacional de Lisboa (FIL) and MEO Arena in Lisbon, Portugal. The event will welcome 10,000 industry professionals for three days of networking, exhibition, and education.

Affiliates can apply for complimentary VIP passes. For operators, agencies, suppliers, and other professionals working in acquisition and performance marketing, an Affiliate Leaders Summit VIP Pass (€599) is available. Explore the full conference agenda and secure your place via the official event website.